Sustainability is a word thrown around a lot these days.
We assume it has something to do with being able to consistently come up with good excuses to go fishing.
Short-term goals are just fine, but when it comes to a fully fulfilled fishing existence, you need to keep an eye focused on fishing time over the long haul. An encyclopedic array of excuses at your disposal and a Tidemaster® rod in the boat is a solid plan. 47 models, each one handcrafted with our exclusive SCIIgraphite blank, and outfitted with uncompromising components, the incredibly popular Tidemaster comes in a huge selection of actions, sizes and power ranges – ready for nearly every inshore application. They are a pillar of any long-term fishing success.